Psynchronous is led by three veterans of the advertising and marketing business. We cut our teeth at big agencies like McCann Erickson Worldwide and Arnold Worldwide where we led agency teams working on brands like 1-800-Flowers, Verizon, Motorola, JetBlue, and Royal Caribbean. We three took every shred of what we learned in those mega-shops and distilled it all down into an approach that places understanding the client's business and providing uncommon service and responsiveness above all else.
Pat D'Amico's nearly 30 years of advertising agency experience includes work for national brands ranging from Continental Airlines to Tropicana to Home Shopping Network to Dreyfus. Prior to co-founding Psynchronous, Pat served as SVP/Group Director at Arnold Worldwide where he set the strategic direction for the $600mm Verizon account. While at Arnold, Pat also helped craft the branding for www.WSJ.com. Pat has twice been honored for his work benefiting the hungry with the Archbishop Fulton J. Sheen Award for Public Service, "...the only award that ever really mattered," says Pat who has seen an award or two in his time. Two teen daughters and a healthy obsession with the guitar keep Pat occupied when he isn't laser focused on the needs of Psynchronous' clients.
Kris Washington began his career at McCann-Erickson Worldwide, where he helped brands including AT&T Business Services, Motorola, and 1-800-FLOWERS.com produce effective advertising campaigns. To learn the exploding business of 'interactive advertising', Kris moved to Boston's Circle.com where he headed the Verizon business. While at Circle, Kris worked closely with Pat D'Amico at Arnold, to make the Verizon business an example of seamless online/offline integration. Kris then moved to Holland Mark Advertising where he directed the Polaroid and Teradyne accounts. To satisfy a burning desire to "do things better and different", Kris tapped Pat to form Psynchronous in June of 2002.
Kevin Zundl founded Psynchronous after leading Performance Drivers, a Boston-based strategy and analytics consultancy. After his first professional exposure to the Internet in 1996, when he was invited to work with IBM Internet visionary John Patrick creating alphaWorks.com, he turned his attention to the integration of online and offline marketing channels. He has worked at agencies including Circle.com and Arnold Worldwide helping prominent brands such as Verizon, JetBlue, and Royal Caribbean realize their marketing potential.